How To Name A Business
Working with clients over time have made us realize that one of the most difficult but very important aspects of starting a business is choosing a business name. Business name is very important because that is one of the loudest identity your brand will ever have. Choosing a business name shouldn’t be done casually and […]
How To Build An Irresistible Brand
Sometimes, people get confused on the subject of branding because of the ambiguous use of words and terms. In this article, we used everyday experiences and practical approach to show us how we can be able to build an irresistible brand. At the end of this article, we will be able to: 1. Define Branding 2. Know the basic rules of branding 3. Understand Branding Strategies 4. Take practical steps to build a better brand.
Your Brand is A Person
A lot of times, startups and businesses keep hoping to get some degree of results but they fail to do A/B tests to see what works and what doesn’t work. For example, no matter how much you target an ad to a certain audience, if they aren’t the right audience, they won’t suddenly become the […]
Branding | Creating Systems
You surely have come across the word “branding” a lot of times. It is not as straightforward as it sounds but there are few things we would say about branding at the moment. Branding is not making a new logo and flyers or going to the studio to take nice pictures of your products. Branding […]